Interview by Naomi K. Bonman
Let’s take a trip down memory lane. Who remembers the record label Murder Inc.? If that rings a bell to you then the song “Down A** Chick” featuring Ja Rule and Charli Baltimore should sound familiar. Besides the two mentioned artists above, Murder Inc. also consisted of Ashanti, Irv Gotti (manager), and Vita. The label was established in 1990 and due to certain circumstances; the label fell under in 2007. However, since then each member from the crew have went their separate ways and succeeded as individuals.
Philadelphia native Charli Baltimore has made quite a few accomplishments since her Murder Inc. days. She is now one of the executives of B.M.B. Entertainment (Breaking Major Barriers) where she released her mixtape Hard 2 Kill and brought in several artists who are on the brink of their careers. They consist of Cash Paid, Midwest Rico, and Lody Lucci.
One of the major current projects that BMB Entertainment’s artists will be embarking on is a unique branding tour with the goal of raising the label’s and each individual artist’s profile by gaining 30 million impressions in 30 days. The 2014 Impressions Tour kicked off at the House of Blues in Los Angeles on Wednesday, September 24 and is set to enter 13 to 15 major markets. Baltimore will bless the tour in a few select cities over the next four weeks. To learn more visit www.impressiontour.com or visit @impressiontour on Instagram and Twitter. Tickets can be purchased through Eventbrite.
Being an artist on a major record label (Murder Inc.) has helped shape Baltimore’s management position with her current music family.
“As an artist you understand other artists [much] better,” Baltimore say’s. “When you’re on a major record deal, [normally] the people that are running it haven’t been an artist, so it’s hard for them to understand music in that perspective. I now have a better insight of how to handle BMB.”
In addition to her implementation with B.M.B., the Philly rapper has had an astonishing year with her nomination for a 2014 BET Award for Best Female Hip Hop Artist. She was also an honoree at the 3rd Annual Female Hip Hop Awards. These two major award nominations and honors, after being away from the spotlight for awhile, is a major accomplishment for Miss Baltimore. It goes to show how hard work, dedication, and perseverance pay off.
With her recent achievements, Charli is in the works of a new album entitled, ETHOS. She explained how the creation process is different from what she is used to with past projects. Usually she is accustomed to sitting down for a few months and fully dedicating her time to writing and recording a record. This time around she has been able to find a new way of becoming inspired to write—being on the road.
Speaking of projects, Baltimore recently wrapped up a photo shoot with her daughter India and Siaani in downtown Los Angeles. The shoot was produced by Trea Davenport and photographed by Sheron Barber of Synergy 7. One of the reasons why she was out of the spotlight for awhile was to focus on them to ensure the success of their futures. Her oldest daughter, India, started modeling as a minor and needed a parent on-site until the age of 18. Now that both of her daughters are very successful in their careers, they applaud their mother for being an inspiration and for paving the way for them.
“Perseverance for sure, [My mom] has taught me to never give up,” India states.
Siaani adds, “[She has] taught me to focus on myself, and not to rely on anybody to take care of everything for me, and to just go and do it myself which motivates me to do better.”
Not only has Miss Baltimore been an inspiration to her girls, but she also inspires other artists to strive in their careers. Yes this music industry business can get rough, but Charli advises you to, “Stay true to yourself and your music because you’re always going to have somebody that believes in the truth and that can relate to what you’re saying.”
In the coming months there is definitely much more in store for both Charli and her daughters. To keep up with Charli please follow her on Instagram and Twitter @CharliBaltimore. India can be followed on Instagram at @IndiaChristin and Siaani can be followed on Instagram as well at @SiaaniLove. To book Charli, please contact Trea Davenport at treadaypr@gmail.com.