“You Who Have Excluded God from Your Life!”

By Lou K. Coleman | WSS News Contributor

Do you think judgment will never fall? If you do, then this I say therefore, and affirm together with the Lord, that you walk no longer in the futility of your mind, being darkened in your understanding excluded from the life of God, because of the ignorance that is in you because of the hardness of your heart [Ephesians 4:17-21].  Judgment is as sure as Death and the Rapture. Read the Book of Revelation, God’s Book of Judgment, and find out for yourself what’s in store for those who are not ready for the Second Coming of Christ.

For Thus Saith the Lord, My Spirit will not always strive with man. I will turn you into darkness, and I will never shine My light upon your path again. I am reaching out daily to you, seeking to draw you into My arms and to breathe upon you My love, grace and strength, but your mind is occupied with other things. You don’t have the desire to draw nigh nor to hear what I am saying to you, because the devil has your attention, that you can’t even hear me. I call and call, but there is no answer – and then when you do answer, you are so drowsy you don’t know what the Spirit is saying. I tell you; one day, My Spirit will just say, sleep on. But now My Spirit cries to you, “Awake! Awake!” while there is yet still time!

Open thine eyes and know that I keep My word of Judgment just as I keep My word of Salvation and Deliverance. Don’t let the enemy deceive you. Don’t let him deceive you in anything that I have said to you. You who have neglected your souls salvation. Believe Me when I say, you will be cast into Hell if you don’t repent, into a lake of fire from which there is no escape. I the Lord thy God have foretold many things, and all will be fulfilled – My word shall not return void!

They refused to pay attention; stubbornly they turned their backs and covered their ears. They made their hearts as hard as flint and would not listen, so the Lord said, “I’ve had enough, blow the trumpet [Revelation Chapter 8].

I have for a very long time held my peace; I have been still and refrained myself: now will I cry like a travailing woman; I will destroy and devour at once [Isaiah 42:14].

There was no doubt in Zephaniah’s mind that God had had enough. His people bowed down to other gods and no longer turned to the Lord in prayer nor did they seek his help. They blindly walked their own selfish and greedy path and, in their arrogance, thought God would sit quietly by and do nothing. They were wrong! “Listen, the cry on the day of the Lord will be bitter… that day will be a day of wrath, a day of distress and anguish… [Zephaniah 1:14-15]. For there is no shortage of fire and brimstone to be found in the Bible. [Revelation 21:8]. It’s clear from the opening pages of Genesis that there is a wrath of God, which abides on every ungodly man. For it is written, “God is angry with the wicked every day.” [Psalms 7:11].

What does this mean for us? It serves to remind us that we need to take the words of the Lord to heart. What He says will happen, will happen. What He promises, He will do. Do not trifle with your salvation. Be like the wise virgins in [Matthew 25] and prepare, because I tell you like a tidal wave, judgment is heading towards us.

Sacramento Kings and Black-Owned Digital License Plate Firm Enter History-Making Partnership

By Antonio? ?Ray? ?Harvey? ?|? ?California? ?Black? ?Media

Reviver, the world’s first digital license plate and connected vehicle platform, has entered into a history-making jersey patch partnership with the Sacramento Kings, team officials announced right before the team’s season opener on Oct. 24.

The collaboration establishes Reviver as the first Black-founded technology jersey patch partner in the National Basketball Association (NBA).

The Reviver logo now appears on the left front strap of Kings’ uniforms.

Reviver founder and Chief Strategy Officer Neville Boston was in attendance to see the company’s patch worn by the Kings, during a game with the Minnesota Timberwolves at Golden 1 Center in downtown Sacramento.

“It was an absolutely amazing night. More than I ever expected,” Boston told California Black Media (CBM). “The Sacramento Kings have been incredible. On a national, and maybe a worldwide level, this partnership raises the profile of Reviver with the assistance of (Kings chairman and CEO) Vivek Ranadivé and the Kings.”

According to the Kings’ brass, Reviver, supported by the Black Star Fund, a Black-led venture capital firm based in Sacramento, is now an official “innovation partner” of the Kings and Golden 1 Center; a presenting partner of “Capitalize Technology,” a King’s corporate social investment initiative; and the exclusive digital license plate of the Sacramento Kings.

Headquartered in Granite Bay, a suburb of Sacramento, Reviver was born from a vision to modernize and streamline the vehicle registration renewal process. On Jan. 1, 2023, the state of California joined Georgia, Colorado, Michigan, and Arizona as states that have approved digital license plates for use statewide, after Reviver completed a four-year pilot program that evaluated a replacement for metal plates.

About 10,000 California drivers bought digital plates during the pilot program. Vehicles registered with the state are eligible to adopt the new high-tech tags. Reviver existence was made possible when Gov. Gavin Newsom signed Assembly Bill (AB) 984 in September 2022.

Under that law, California vehicle owners can update their titles, registrations, and other records remotely. In addition, the digital license “RPlate” includes a flashing message if a vehicle is reported stolen or if there is an Amber Alert.

Ranadivé is spreading the news that Reviver has international potential.

“This jersey patch partnership with Reviver continues the Kings long tradition of using our global platform to promote innovation and technology,” Ranadivé stated. “It’s particularly exciting to showcase a homegrown company that was part of our Kings Capitalize program. This is just the beginning of our work together, and we look forward to helping Reviver in its mission to modernize the driving experience.”

The commercial use of patches in professional basketball all began in 2009 when the Women’s Basketball Association (WNBA) Phoenix Mercury removed its name to replace it with sponsor, LifeLock, an identity-theft protection company. The landmark deal netted a contract worth about $1 million annually.

During the 2017-2018 season, the NBA approved a three-year pilot patch-sponsorship program. The success has since been extended permanently. Teams will showcase one client on the front left shoulder of a player’s jersey.

In 2020, the Los Angeles Clippers expanded their partnership with Honey to include the team’s jersey patch sponsorship. The technology company is headquartered in Los Angeles and has employees stationed in six continents, including North America and Europe.

In September 2021, the Los Angeles Lakers inked a five-year, $100 million agreement with the South Korean food company Bibigo to feature its logo as a patch on players’ jerseys.

After the Clippers’ relationship with the dating app Bumble ended at the end of the 2019-2020 campaign, the vacancy opened the doors for the team to replace Bumble’s patch with Bibigo’s.

Rakutens’ patch, a Japanese e-commerce company, is worn by the players of the Golden State Warriors. Rakuten first became a sponsor of the team in 2017 and extended its contract with the sports organization in 2021.

Kindra Montgomery-Block, vice president of diversity, equity, and social impact for the Sacramento Kings, was the integral facilitator who assisted Boston and his team in connecting with the sports franchise that is boasting 40 years in the Capital City.

“This partnership between the Kings and Reviver, backed by the Black Star Fund, will invest in the Sacramento community to promote technology and innovation in the region,” Montgomery-Block stated. “Reviver will support the Sacramento Kings community and diversity, equity, and inclusion initiatives.”

The Kings’ Capitalize: Technology competition launched in 2016 as the NBA’s first crowdsourced startup competition. In 2019, Reviver was a contestant in the fourth annual Capitalize: Technology competition, where founder Neville Boston was introduced to Kwame Anku, the Founding Managing Partner and Chief Investment Officer of Black Star Fund. Within the last five years, the two innovators have continued to work together to ensure Reviver is efficient and functional.

“This partnership is a testament to the power of collaboration, bringing together Sacramento-based businesses across multiple industries, all aligned in a shared mission to drive economic growth while supporting our vibrant community,” Anku stated.

Boston added that the partnership is in a position to “develop something that will be the standard of how partnerships work,” he said.

Boston, majored in political science and business but applied his academic training to create a product that attracted high-level investors, software and hardware engineers, and financial consultants. He said he knew when he first met Ranadivé that the owner of the Kings’ was all about avant-garde technology.

“He’s smart, understands it, and respects it,” Boston said of Ranadivé. “We’re about to do some incredible work. We’re going to change the world.”

A Statewide Preview: Black Candidates on Your November 5 Gen Election Ballot

By Joe W. Bowers Jr. | California Black Media 

As the November 5, 2024, General Election approaches, a number of Black candidates are running for positions in the United States Congress, the State Senate, and the State Assembly. If elected, they would collectively represent a larger proportion of elected officials at the state level than California’s Black population of about 6.5%.

Of the state’s 52 U.S. House of Representatives seats, three are currently held by Black representatives. In the State Senate, which comprises 40 seats and elects half of its members every two years, there are currently two Black Senators. In the Assembly, which has 80 seats up for election every two years, 10 Black Assembly members currently serve.

In this election, five Black candidates are running for Congress, four for State Senate, and 13 for Assembly.

Below are the Black candidates (in bold letters) running for Congress and the State Legislature:

Congressional Races 

In Congressional District 9 (Stockton), Kevin Lincoln (R), Mayor of Stockton, is challenging incumbent Josh Harder (D). Lincoln, a former Marine, is running on a platform focused on economic development, public safety, and government accountability. Harder, meanwhile, has focused on issues like healthcare access and immigration reform.

In Congressional District 12 (Oakland), Lateefah Simon (D), a nonprofit foundation president and civil rights advocate, is running to succeed Rep. Barbara Lee. Simon’s platform emphasizes civil rights, affordable housing, and economic reform. Her opponent, Jennifer Tran (D), a professor and chamber president, is focused on economic development, public safety and leveraging technology for government transparency?.

In Congressional District 37 (Southwest L.A.), incumbent Sydney Kamlager-Dove (D) is campaigning on criminal justice reform and expanding healthcare. Her opponent, Juan Rey, a train mechanic running with no party preference (NPP), advocates for populist solutions.

In Congressional District 43 (South L.A.), Maxine Waters (D) is running for re-election. Waters has long championed housing reform, civil rights, and economic justice. Her challenger, Steve Williams (R), a commercial real estate broker, is focused on reducing government regulation and fostering entrepreneurship.

California State Senate Races 

In State Senate District 7 (Oakland and Berkeley), Jovanka Beckles (D), an Alameda-Contra Costa (AC) Transit Director, is running on a platform centered on environmental justice, affordable housing, and public transportation reform. Her opponent, Jesse Arreguín (D), the Mayor of Berkeley, is focused on housing and economic development?.

In State Senate District 35 (Inglewood and South LA), Michelle Chambers (D), a former Compton City Councilmember, is campaigning on affordable housing, public safety reform, job creation, and healthcare access. She is facing Laura Richardson (D), a former U.S. Congresswoman and Assemblymember, who is focusing on public safety and moderate housing reform. Both candidates aim to replace Sen. Steve Bradford (D), who is term limited.

In State Senate District 39 (San Diego), Assemblymember and medical doctor Akilah Weber (D) is campaigning on healthcare equity, public safety, and job creation. She faces Bob Divine (R), a retired Navy Commander, who is advocating for fiscal restraint and law-and-order policies?. This seat is currently held by former Senate President pro Tempore Toni Atkins, who is term limited.

California State Assembly Races

In Assembly District 7 (Citrus Heights), Porsche Middleton (D), a city councilmember, is challenging incumbent Josh Hoover (R) on housing reform and local governance?.

In Assembly District 11 (Suisun City), incumbent Lori Wilson (D) is focused on healthcare access, economic development, and education. She is facing Dave Ennis (R), a civil engineer who emphasizes infrastructure improvement and reduced government regulation?.

In Assembly District 13 (Stockton), business owner Rhodesia Ransom (D) is campaigning on small business growth, educational reform, and economic justice. She faces Denise Aguilar Mendez (R), a non-profit director focused on conservative family values and reducing the size of government?. Aguilar Mendez has faced controversy including a guilty plea for welfare fraud.

In Assembly District 18 (Oakland), incumbent Mia Bonta (D) is running on housing reform and education. Her opponent, Andre Sandford, American Independent Party (AIP), advocates for fiscal responsibility and housing cost management?.

In Assembly District 55 (Ladera Heights), incumbent Isaac Bryan (D) is running on criminal justice reform, affordable housing, and economic equity. His opponent, Keith G. Cascio (R), is focused on fiscal conservatism and entrepreneurial growth?.

In Assembly District 57 (South Los Angeles), Sade Elhawary (D), a community activist and educator, is running on a platform focused on improving affordable housing, addressing homelessness and implementing criminal justice reforms. Her opponent, Efren Martinez (D), a U.S. Marine Corps veteran and small business owner, emphasizes economic development and public safety. Both candidates are competing to replace Reggie Jones-Sawyer (D), who is termed out of office.

In Assembly District 60 (Riverside), incumbent Corey Jackson (D) is campaigning on social justice and healthcare reform. His opponent, Ron Edwards (R), a small business owner, is focused on pro-business policies and reducing government regulation?.

In Assembly District 61 (Inglewood), incumbent Tina McKinnor (D) is focused on affordable housing and economic justice. She faces Alfonso Hernandez (R), a restaurateur who advocates for small business growth?.

In Assembly District 65 (Compton), incumbent Mike Gipson (D) is focusing on public safety and healthcare access, while his opponent, Lydia A. Gutierrez (R), is prioritizing educational reform?.

In Assembly District 72 (Huntington Beach), nonprofit executive Dom Jones (D) is running on business growth and community development, while incumbent Diane Dixon (R) is focused on fiscal responsibility and infrastructure improvements?.

In Assembly District 77 (San Diego), James Brown (R), an entrepreneur and financial advisor, is focusing on economic policy and job creation. His opponent, incumbent Tasha Boerner (D), is campaigning on healthcare access and environmental protection?.

In Assembly District 79 (San Diego), LaShae Sharp-Collins (D), an education leader, is focused on reproductive rights, educational equity, and affordable housing. She faces Colin Parent (D), a La Mesa City Councilmember, who emphasizes housing affordability, climate action, and transportation. This seat is currently held by Akilah Weber, who is running to represent State Senate District 39.

These Black candidates are running to address key issues such as housing, healthcare, public safety, reparations, and economic reform. The diversity of their platforms reflects California’s broad political spectrum, with some focusing on progressive reforms, while others advocate for a shift to more conservative policies.

Bottom Line: MY vote on the California Propositions… your vote may not be the same, but please vote!

Publisher’s Commentary by Wallace J. Allen IV

2: $10 billion bonds to build educational facilities Schools, Yes

3: Right to Marry, Yes

4: $10 Billion Bonds funding environmental projects, Yes

5: Easier 55% vote to pass; Housing Bonds, Yes

6: End involuntary servitude, Yes

32: Increase minimum wage to $18, Yes

33: Too Much Rent Control, No

34: Requires Health Care Providers to use 98% of pharmaceutical revenue for services, Yes

35: Tax on MCO’s to fund Medi-Cal, Yes

36: More Arrests, No

Stop-the-Hate Message Shared with Tens of Thousands at California’s Largest Black-Themed Street Festival

By Tanu Henry | California Black Media

Hundreds of thousands gathered at the 19th annual Taste of Soul Festival in Crenshaw — an event dubbed “California’s largest block party” — on Oct. 19.

At the event, California Black Media (CBM) partnered with the California Civil Rights Department (CRD) to spread the word about the California Vs. Hate, a statewide hate crime online resource and telephone hotline, launched in 2023.  The system enables Californians to easily report hate crimes and hate incidents.

“Held in the heart of south Los Angeles on Crenshaw Blvd, over half a million people attend the one-day event that brings out the best our community has to offer,” said Brandon Brooks, Stop the Hate project director at California Black Media.

“The festival promotes local businesses as well as it brings out local and statewide resources to assist community members, Brooks continued. “The day has proven to be a great opportunity to speak to people directly and provide information to combat hate crimes and incidents.”

During the event, Brooks said he, James Williams, Community Based Organization Manger for California Vs. Hate and Leah Brown-Goodloe from CBM informed and shared literature with tens of thousands of festivalgoers about the state’s Stop the Hate resources.

CBM’s Stop the Hate outreach was held at the beginning of United Against Hate Week (UAHW), a commemoration held annually across the country to recognize the fight against all forms of hate.

UAHW was first launched in 2018 by elected leaders, staff, and community groups from 13 cities in the Bay Area who organized a “United Against Hate” poster campaign responding to White supremacists marching in Northern California streets in the aftermath of Charlottesville riots.

In 2018, Los Angeles County, LAvsHate, a campaign that provided anti-hate crime information and resources to report hate incidents and hate crimes.

According to CRD director Kevin Kish, the L.A. initiative provided a model for the state’s program.

Today, UAHW has grown into a national movement with events organized across the country to mark the day.

This year, across the state counties and cities acted and held events to mark UAHW, including the launch of a branded UAHW wrap installed on buses by the Santa Clara County Valley Transit Authority.

Not in Our Town, a Northern California-based anti-hate movement, highlighted 131 events across 92 cities.

“Not only were there public gatherings, but also powerful panel discussions, training sessions, and cultural events promoting unity, understanding, and solidarity. These efforts collectively reflect the growing awareness and action against hate in our neighborhoods,” the Not in Our Town statement read.

In June, California Attorney General Rob Bonta released the 2023 Hate Crime in California Report. It included data and resources supporting the state’s ongoing efforts to eliminate crimes and incidents motivated by racial and other biases.

According to the report, hate crimes in California decreased by 7.1% from 2,120 in 2022 to 1,970 in 2023.

However, incidents and crimes against Black Californians remained higher than average with 518 reported cases in 2023. The next highest reporting of bias events was 199 Anti-Hispanic or Latino incidents.

When it comes to reported hate crimes, we know that Black Californians are the most targeted group for hate and discrimination in our state,” said Williams.  “The California Civil Rights Department wants people to know that we are committed to reaching the Black community through outreach events and campaigns, including our first-ever billboard campaign, forging new partnerships, or increasing awareness about the hotline and available resources to historically hard-to-reach and underserved Californians.”

The Taste of Soul festival was created by Bakewell Media CEO and executive publisher Danny Bakewell Sr. He said Taste of Soul was created to highlight the positive aspects of African American life and “to encourage the enjoyment, respect and appreciation of our community and each other in an atmosphere of respect, peace, pride and pleasure.”

Brooks, who is from Los Angeles, said he was honored to participate in the event and provide a service to the community, which includes many of his friends and family.

“The event is always a beautiful experience to see family and friends enjoying food, music and resources,” said Brooks.

Williams said he wants to remind all Californians that there is “support when you report!”

“No matter your background or where you come from, if you’ve been targeted for hate, you can get help accessing legal, financial, mental health, and other services by calling 833-8-NO-HATE or by going to CAvsHate.org,” Williams added.

How To Report A Hate Crime: 

CA vs Hate is a non-emergency, multilingual hate crime and incident reporting hotline and online portal. Reports can be made anonymously by calling (833) 866-4283, or 833-8-NO-HATE, Monday to Friday from 9 a.m. to 6 p.m. PT or online at any time.

Hate acts can be reported in 15 different languages through the online portal and in over 200 languages when calling the hotline. For individuals who want to report a hate crime to law enforcement immediately or who are in imminent danger, please call 911.

For more information on CA vs Hate, please visit CAvsHate.org.

San Bernardino City Unified Honors No Kid Hungry with Outstanding Community Partner Award

SAN BERNARDINO, CA— The San Bernardino City Unified School District (SBCUSD) Board of Education is proud to announce that it has awarded the Outstanding Community Partner Award to No Kid Hungry, a nonprofit dedicated to ending childhood hunger and reducing food scarcity.

This award, presented at the Board’s Oct. 22 meeting, recognizes No Kid Hungry’s exceptional efforts in supporting SBCUSD’s students and families with access to nutritious meals.

Through its innovative programs and partnerships, No Kid Hungry has played a critical role in ensuring that children in the San Bernardino community have access to the meals they need to thrive, both inside and outside of the classroom. Their work has significantly reduced food insecurity, helping thousands of students stay focused and succeed academically.

“The impact No Kid Hungry has had on our students and families is profound,” said SBCUSD Superintendent Mauricio Arellano. “Their commitment to ending childhood hunger aligns perfectly with our mission to provide every child with the resources they need to succeed. This award is a testament to their invaluable partnership.”

No Kid Hungry’s initiatives have supported SBCUSD in expanding access to meals, particularly Breakfast in the Classroom. By working closely with local schools and communities, they’ve ensured that children receive the healthy meals they need year-round.

“We are honored to partner with SBCUSD in the fight against childhood hunger,” said Daisy Munguia, Associate Director, No Kid Hungry California. “Together, we are making a tangible difference in the lives of students, ensuring that hunger is not a barrier to their education. Our partnership to bring Breakfast in the Classroom to San Bernardino City schools continues to have a significant impact on students’ health, well-being, and their readiness to come to school and learn.”

For more information on No Kid Hungry and SBCUSD’s ongoing efforts to reduce food insecurity, please contact Laura Rice at Lrice@strength.org.

I.E. Live Halloween Extravaganza Spooks Up Fun!

The PAL Center in Muscoy was buzzing with excitement Saturday, October 19th as it hosted the 4th Annual I.E. Live Halloween Extravaganza. Visitors were captivated by a Haunted House featuring expertly crafted scares, drawing long lines throughout the facility. Kids enjoyed free pumpkins and a variety of activities, including face painting, jumpers, pumpkin carving, balloontwister, and a money-grab machine.

A highlight of the event was a performance by A Time 2 Dance, the Fontana-based studio owned by Lxa Arredondo and Jessica Rodriguez. The studio won the I.E. Live performance category at the last event, earning a free promotional video from the I.E. Live Team. The talented young dancers showcased their skills on the newly installed turf field at PAL Charter Academy. The studio offers classes for children aged 4 and up in ballet, jazz, and tap.

Parents appreciated an array of free giveaways, and the excitement continued with raffles throughout the day—one lucky attendee won a 55-inch Smart TV donated by Think Wise Credit!

Fifth District Supervisor Joe Baca Jr. made a special appearance to distribute candy and present certificates from the County of San Bernardino to event Founder Dwaine Radden Sr. and Coordinator Jasmine Jefferson, recognizing their dedication to the community and youth. After touring the Haunted House, both Radden and Baca praised its impressive design, which provided an authentic scare experience.

Former PCA scholar and valedictorian Louie Gonzalez, now a nurse, was acknowledged for his contributions to the Haunted House, with Radden noting that this year’s attraction surpassed all expectations.

The Akoma Unity Center, led by Kimberly Calvin, brought 50 scholars and staff to join in the festivities, highlighting their commitment to uplifting historically excluded communities of Black, Indigenous, and People of Color (BIPOC).

Vendors thrived at the event, with Danielle Campbell of Crystal Lyn’s Catering reporting a sellout and already signing up for the upcoming Easter Egg Hunt on April 5th.

Notable attendees included San Bernardino County Board of Education member Dr. Gwen Dowdy-Rodgers and community member Tawnya Rhoades-Hensley, who engaged with attendees about her campaign for the San Bernardino Community College Trustee Board, Area 5.

Coordinator Jefferson emphasized the teamwork that made the event a success, stating that the joy on the faces of thousands of children and parents made all the effort worthwhile. The event continues to grow bigger and better each year!

For more details about this event and updates on future activities, be sure to check out their Instagram page @ielivemarketnite.

Jackie Hill Perry Releases Highly Anticipated Ep, Practice After Signing With Reach Records

ATLANTA, GA— Renowned Christian speaker, teacher, and author Jackie Hill Perry is making waves with her return to music, unveiling her highly anticipated EP, PRACTICE, available now. After a six-year hiatus, this marks Perry’s debut collaboration with Reach Records, solidifying a partnership that promises to redefine her musical journey.

Listen to Jackie’s “PRACTICE” now.

Dive into Jackie’s vibrant world with PRACTICE, an EP with eight electrifying tracks, including the infectious single “Pick It Up.” This standout track showcases a blend of talents, featuring production from industry heavyweights like S1, Epikh Pro, Lasanna “ACE” Harris, and OkayWarren, all while highlighting Perry’s signature lyricism. It’s a fresh sound that invites listeners to experience her artistry in an entirely new way.

Watch Jackie’s “Pick It Up (Visualizer)” now.

PRACTICE symbolizes Perry’s journey back to music after a lengthy hiatus, allowing her to explore new sounds and express her artistry once again following the pandemic. “I remember crying to Preston (Jackie’s husband) and sharing with him that I missed making music,” Perry shared. “I prayed after that and told God that if He wanted me to make music with Reach Records, to make it happen.” Shortly after that, it happened and Jackie shared that she believes “it is a divine connection for this season.”

Perry hosted an exclusive early listening event in Atlanta, which was live-streamed on YouTube for the fans that pre-saved PRACTICE, allowing people worldwide to engage with her new project a couple days before release. Jackie has been outspoken on the impact music has on our life and hopes that this project will provide another option for people to play in any moment of their life that is encouraging and edifying to their walk with Jesus.

True to its name, PRACTICE encapsulates Jackie’s journey of experimentation and rediscovery in the studio. It’s a celebration of reconnecting with her craft and a bold statement about embracing new creative horizons. The EP is now streaming on all platforms, offering fans an engaging and transformative experience that reflects Jackie Hill Perry’s unwavering dedication to her craft and her faith.

See the official track-list here:

  1. Practice
  2. Ready Or Not
  3. Psalms 88 (feat. Sondae)
  4. Pick It Up
  5. Leave Me Alone
  6. First Draft
  7. The Blood
  8. TBD

For more information on Jackie Hill Perry please visit www.jackiehillperry.com and www.reachrecords.com.

Follow Jackie Hill Perry:

Follow Reach Records:

Twitter: @reachrecords

About Jackie Hill Perry:

Jackie Hill Perry is a dynamic artist, author, poet, teacher and speaker whose impactful work has resonated deeply with audiences around the world. When it comes to her music, she is known for her powerful blend of spoken word and hip-hop. In addition to her musical talents, Jackie is an accomplished author, having written several books that explore themes of identity, grace, and spiritual growth. Through all of this, Jackie has captivated fans with her authentic storytelling and profound insights on faith, identity, and culture. Above all of this, Jackie prides herself in being a wife to Preston Perry and Mother to her four beautiful children, Eden, Autumn, Sage and August.

Jackie announced in the summer of 2024 that she would be pursuing music once again after signing with Atlanta based Indie Label, Reach Records. As she gears up to release her first project since 2018, titled PRACTICE, Jackie continues to push artistic boundaries while staying true to her roots. This new project promises to showcase her evolution as an artist and her commitment to exploring the complexities of life and spirituality through her unique lens.

With a devoted following and a strong voice in both the Christian and hip-hop communities, Jackie Hill Perry is not just a musician or a voice; she’s a cultural force, inspiring many to live out their faith boldly. PRACTICE is set to mark a significant chapter in her career, inviting listeners to engage with her journey in a fresh and meaningful way. While her writing remains a vital part of her legacy, encouraging a new generation to seek understanding and connection with God is her mission.

About Reach Records:

Reach Records is an Atlanta based independent hip-hop label founded in 2004 by Lecrae and Ben Washer. Long before acclaim, awards, plaques, chart positioning, and radio play, the two started the label because they both love hip-hop and Jesus. Reach Records was launched with no strategy, no funds, no big players, but they made big moves! Today Reach Records is a trailblazing label with a roster of nearly 10 artists and a staff of 20 who are unashamed about sharing their faith and passionate about hip-hop. Reach Records is committed to building a movement that combines faith with music and popular culture.

Be Unique Ice Cream Celebrates Grand Opening & Ribbon Cutting

INLAND EMPIRE, CA— District Director Kimberly Mesen was pleased to attend the ribbon cutting and grand opening celebration of Be Unique Ice Cream, a mobile ice cream van that provides inclusive ice cream and treats for all abilities.

Be Unique Ice Cream was founded by a loving mother inspired by her amazing daughter, Deja. Deja is a young lady with Autism who adores unicorns, crafts, and seeing people have fun.

Thank you Be Unique Ice Cream for spreading joy one scoop at a time, and best wishes in this new endeavor!

‘Step-Up To the Polls’ to celebrate African American voting rights, encourage active participation this election season

RIVERSIDE, CA – “Step-Up To The Polls,” a special event designed to encourage voting-age African Americans in the Inland Empire to participate in the upcoming elections, will be held Saturday, October 19, at the Culver Center of the Arts in Downtown Riverside.

The event, from 2-5 p.m., will include presentations, step performances and on-site voter registration. It is sponsored by Voteless People is a Hopeless People Committee, a partnership between the Mu Xi Lambda chapter of Alpha Phi Alpha Fraternity Inc., local chapters of Divine 9 organizations, Riverside NAACP, BAPAC, and the Black Voice News.

“This is a critical moment for our country and our community. Our goal is to reacquaint African American voters in San Bernardino and Riverside counties with the history and significance of voting and to encourage their participation in the November election,” said Otis Greer, a member of the Mu Xi Lambda Chapter of Alpha Phi Alpha Fraternity Inc. and the committee’s co-chair with Paulette Brown-Hinds. “We also want to emphasize the importance of local elections (mayor, city council, and schools board) that are in many cases more significant for improving the daily lives of voters in this community.”

Brown-Hinds, founder of Voice Media Ventures and publisher of the Black Voice News, said the event will also serve as a reminder of the contributions made by African Americans in preserving voting rights.

“More than ever, we need to honor and celebrate our rights as voters and to make sure that the sacrifices that were made to guarantee those rights is not for naught,” Brown-Hinds said

Attendees are asked to register for this free event: https://stepuptothepolls.splashthat.com.