Bottomline: “Who We Boycott Is Interesting… Who We Support Is Important!”

Publisher’s Commentary by Wallace J. Allen, Iv.

The proposed February 28th boycott against spending is an attempt to impress corporate America with the power of the Black Dollar; to show corporate America our displeasure with their retreat from Diversity, Equity, Inclusion (DEI)! We, Black people are requested by civil rights activist and organizations to ‘spend no money’ at all on this Friday, February 28, 2025! However, understanding the difficulty of getting everyone to be able to, or truthfully, want to, participate in the boycott, the follow-up statement is a request to spend as little as necessary.  There is much to be desired relative to our (Black Folks) ability to successfully manipulate our Trillion-Dollar-Plus annual spending power!

In the past, we have successfully refused to spend with businesses where we were not allowed to work… We have been able to successfully impress corporate America with our spending power. However, somehow, we have not perfected our ability to successfully promote and market the obvious benefit of directing our spending power towards developing Black Owned Businesses (BOB)!

I agree that using our spending power to respond to disrespect and mistreatment is something we should do. I think that using our money to develop our self-respect and to assure proper treatment is also something we should do! Just as we can target who not to support financially, we have the ability, some would say responsibility, to target Black Owned Businesses (BOB) with our support!   Many of us are supporting BOB on a regular basis. However, I think you will agree that if we come together to recycle 10% of our Trillion-Dollar-Plus spending, which would amount to about 150 billion Dollars Annually, we would not only impress corporate America, but we would also impress the world, and more importantly, we would impress ourselves!

Wallace
Author: Wallace

About Wallace